Following the continued success of Salestracker, the innovative online prospect database from Insight Data, the company has expanded its research team and made some internal promotions. New to our telephone research team are Alex Tremlett, Michaela Cooke, Emma Piper and Joss … Continue reading
Tag Archives: market intelligence
Five Golden Rules…
Focusing on new business is high on the agenda for most suppliers, yet finding new trade customers isn’t as difficult – or expensive – as you may think. In the last few years, specialist companies have emerged providing in-depth market … Continue reading
Marketing your way to success in 2011
2011 looks set to be another tough year for the window and conservatory industry. With low consumer confidence, worries over job security and a hike in VAT, installers will find it increasingly difficult to maintain sales levels. As a result, … Continue reading
Imitation is sincerest form of flattery
Imitation is the sincerest form of flattery. But is it hurting your business? It was Charles Caleb Colton who first said “Imitation is the sincerest form of flattery” way back in the 19th Century. Yet, it seems to be … Continue reading
Database companies collaborate to give clients the edge
Two of the building industry’s leading database providers, Insight Data and Focal Research, have reached agreement to work together on a number of future database projects. Focal Research is an established authority on the social housing, new build and public … Continue reading
