Over 50,000

Construction and Glazing data listings

88,000

Verified key-decision maker emails

94%

Deliverability rate on all email sends

20,000

Market research calls made per month

Better delivery, open rates and click-through rates

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Email marketing has become the most powerful way of generating new business, maintaining existing customer relations and building awareness. It gets delivered directly to the inbox of key decision-makers, bypassing the traditional ‘gatekeeper’. And with more and more people accessing email on their mobile phone, it’s more effective than ever before.

Whether it’s a promotional email blast or a regular monthly e-newsletter, our specialist digital marketing team can drive targeted traffic to your website, dedicated landing pages or a lead-capture enquiry form.

Insight Data’s combination of premium data, advanced technology and email marketing expertise can result in 400% better results than other email marketing solutions.

How It Works

Step 1

Simply log on to Salestracker, our online database software, and select the companies you want to target by location and sectors.

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Step 2

Instantly create mailing lists, telesales lists or a follow-up list for your sales team.

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Step 3

Track and manage leads and customers, add notes and create tasks to effectively manage your sales funnel.

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The most accurate and targeted marketing data

As ‘data owners’, we have the largest and most accurate list of email contacts with the highest number of ‘direct’ email addresses in the construction and glazing industry, so you’ll be targeting individuals, not just generic ‘info@’ addresses. Or, if you have your own email data, we can use this and manage your campaigns on your behalf.

Email Marketing Software Platform

Insight Data has developed MailMinx, our powerful email marketing platform which incorporates inbox testing, spam scoring, tracking and reporting. Working closely with ISP providers to maintain a ‘good reputation’ means higher email delivery rates (typically 98%) and better response.

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Technical Build Expertise

Sending over 5 million emails a year, our team are experts at delivery rates, open rates and click-through rates, driving more response and more leads. We’ll use advanced techniques such as spam-scoring, split-testing and inbox testing across multiple email clients such as Outlook, Gmail and mobile phone devices. We will also carefully consider your landing page or help you design a new online lead capture area.

Email Marketing Design Experts

Email marketing is different from other types of advertising or marketing. Our team understands how recipients respond to email. From subject line and sender alias to graphic design and call-to-actions, our email marketing experts plan and analyse every element of your campaign’s look, feel and content to produce staggering results – often 400% better results than other email marketing providers.

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Email Marketing Landing Page

Creating a great email marketing campaign is only part of the equation. You need an equally effective landing page for recipients to land on after clicking links in your email, with powerful calls-to-action and a lead capture form. Our team builds engaging landing pages and micro-sites that dramatically increase enquiries and response rates.

Email Newsletters

Email newsletters (e-newsletters) differ from regular email marketing campaigns. They are a powerful way of sharing a number of news stories, information or advice to build your brand and promote products and services. Email newsletters often have multiple landing pages, one for each story, with a curtailed synopsis or excerpt of each story.

Enquire about Email Marketing services
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Frequently Asked Questions

If you're looking for more information on our services, check out some of our frequently asked questions and find the answers you're looking for.

Trusted by Europe’s Leading Building Product Suppliers

Origin
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Insight Data have helped us to grow our business significantly and shown us the best way to use our time and resources to make sure we’re targeting the right audience to get the results

Origin – Victoria Brocklesby – COO

Manual worker assembling PVC doors and windows
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For over 10 years, we’ve relied on Insight Data. It’s the only genuinely dedicated database for our sector. We’ve tried other options, but Insight Data is the best. There’s nothing else that gives you the depth of information – sectors, products, contact information, credit rating – it’s got everything we need

Epwin – Gerald Allen – Head of Marketing

TuffX
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Insight Data’s platform is easy to navigate, offers the most comprehensive information, provides excellent support, and has helped us increase our customer base by 50%.

TuffX. Andy Hayes – Sales Manager

Team collaboration in a modern office, with a diverse group of colleagues discussing a project around a laptop.
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Insight Data were extremely professional and helpful along every step of the process. The results we received were better than anything we could have expected with numerous new customers coming on board.

Texecom

Dekko
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We needed a CRM package that was geared to our industry and was easy to use. There are a lot of companies out there but Insight Data’s Salestracker seemed to offer everything we needed.

Dekko Window Systems Limited

Milwood Group
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We were hugely impressed with Insight’s professionalism and comprehensive industry knowledge. Whether it was their telesales team, copywriters or graphic designers, we were safe in the knowledge that they understood what we do, who we want to target and what our products can offer them. We are delighted with what has been achieved so far and we look forward to working further with Insight Data moving forward.

Mark Wood, Managing Director of The Milwood Group