In today’s competitive business landscape, direct marketing (DM) has become a powerful tool for companies to reach their target audience and drive sales. This approach allows businesses to communicate directly with potential customers, creating personalised connections and driving measurable results. … Continue reading →

We are pleased to announce the appointment of a new Commercial Director. Alex Tremlett, 30, has been with the company for ten years, starting his career with the firm as a telephone researcher. Since then he has progressed up the … Continue reading →

Like many industries, the fenestration sector is in the middle of an unprecedented transformation driven by established and emerging digital technologies. Where once a product or service could largely ‘sell itself’, perhaps driven by analogue advertising, today’s marketing strategies rely … Continue reading →

Despite a 21% decrease in insolvencies from the first quarter, down from a distressing 900 to 771, the numbers remain alarmingly high. This stagnation underscores the ongoing challenges posed by economic and political uncertainties and fluctuating market conditions which continue … Continue reading →

Insight Data, leading provider of real-time data and market intelligence for the fenestration and construction industry, is thrilled to announce that Press Glass, the UK’s ‘number one choice’ for Insulated Glass Units, has joined the growing list of companies using … Continue reading →

As the nation gears up for the upcoming election, the ramifications for the built environment are significant. The housing marketing is poised to experience shifts in response to political maneuvers and proposed polices. Insight Data, leaders in built environment analytics, … Continue reading →

Epwin Group, a leading UK-based manufacturer and supplier of energy-efficient and low-maintenance building products including windows, doors, and fascia systems, is proud to celebrate a decade-long partnership with Insight Data. Over the past ten years, this collaboration has driven significant … Continue reading →

Kirsty Winter, General Manager of Insight Data, explores how the fenestration industry can harness the UK’s economic recovery and find new opportunities as the second financial quarter of 2024 turns a corner.  As the UK is set to emerge from … Continue reading →

Insight Data is thrilled to announce that, for the third consecutive year, we have successfully navigated the rigorous ISO9001 certification process, further solidifying our commitment to excellence in service delivery. Following a thorough audit, we are proud to reaffirm our … Continue reading →

In today’s digital world, where data is king, the saying “Garbage In, Garbage Out” is more important than ever. Andrew Scott, Founder and CEO of Insight Data, shares how overcoming bad data in modern marketing can help transform the success … Continue reading →

Throughout the first financial quarter of 2024, Insight Data can reveal a concerning rise in insolvency rates. Our data highlights 900 businesses across various sectors within the fenestration and construction industry were registered as insolvent. In January, 302 companies succumbed … Continue reading →

In today’s competitive market landscape, achieving successful outcomes from your marketing efforts is crucial for business growth and sustainability. Gaining valuable marketing insights can significantly sharpen your strategies, enabling you to make informed decisions and implement tactics that yield tangible … Continue reading →

Insight Data, the industry’s leading provider of marketing data exclusively for the UK construction, fenestration and glazing industries has recently expanded its award-winning team with several key appointments, marking a significant milestone in its growth trajectory.  Bringing a wealth of experience and expertise, … Continue reading →

As the landscape of the UK property market continues to evolve, it’s crucial for property developers in the UK to stay informed about the latest trends driving this dynamic industry. Understanding these trends is not just beneficial; it’s essential for … Continue reading →

In today’s data-driven world, leveraging data insights can be the key differentiator for businesses striving to stay ahead of the competition. The strategic use of data insights enables companies to make informed decisions, enhance marketing effectiveness, and drive sales. In … Continue reading →

In 2024, access to reliable market intelligence is essential for business growth and success. That’s why Insight Data proudly provides a no-obligation trial of their market intelligence platform. This trial offers businesses the opportunity to firsthand experience the comprehensive prospect data … Continue reading →

In the competitive realm of modern business, mastering direct marketing strategies has become crucial. As we navigate through 2024, the methods and tools available for direct marketing have evolved, offering unprecedented opportunities for targeted outreach. This comprehensive guide delves into … Continue reading →

In a bold response to the unprecedented challenges faced by the glazing and wider construction industry throughout 2023, we are proud to announce the launch of our monthly glazing industry insolvency reports. Leveraging our cutting-edge market intelligence, these reports are … Continue reading →