Is it legal to send an email to a prospect?
The General Data Protection Regulation (GDPR) became a European framework for data protection back on the 25th May 2018. From the GDPR, the Data Protection Act 2018 was born and enforced into UK law. The GDPR was well exposed to the … Continue reading
Email Marketing Top Tips
Email marketing is an extremely powerful form of direct marketing. It is one of the quickest and most effective ways to generate new business. Allowing you to bypass the traditional ‘gatekeeper’, you can now get your message delivered straight to … Continue reading
Email Marketing Benchmarks
Email marketing is one of the quickest and most effective ways to create brand awareness and generate new business. Knowing more about the engagement behaviours of your target audience is a vital factor to consider before initiating your campaign. In this … Continue reading
The Difference between Project Data and Insight Data
Whether you use Insight Data or project data, the main objective is to gain a competitive advantage by knowing who you should be talking to in order to target new customers and generate leads. In today’s data-driven world it is … Continue reading
How to Wrap Up Your 2019 Marketing Budget
As 2020, and a new decade begins, challenges are plentiful for the Glazing and Construction industry moving into the new financial year. Whilst things like sustainability and technology are starting to take priority in the industry, Marketing and Sales are … Continue reading
Insight Data’s top tips when conducting a market research campaign
Market research is an invaluable asset to any company. Understanding where your company sits in the market, what your potential customers want and how your competitors are doing are a handful of benefits of conducting a successful market research campaign. … Continue reading
The Importance of Data
It is often quoted that ‘Data is the new oil’ and it would be hard to disagree with that statement in modern times. Data is being used in a monumental scale with companies basing multi-million pound decisions on the data … Continue reading
What does the Tory majority mean for UK housing?
https://www.ft.com/content/ecf04abe-2dfa-11ea-a126-99756bd8f45e December 2019 was certainly a defining month for the United Kingdom. The Conservative Party gained a healthy majority in the general election, winning 365 of the 650 available seats available to sit in the House of Commons. With the … Continue reading
Insight Data spreads Christmas cheer with charity donation
This year, Insight Data will be donating money rather than sending Christmas gifts to customers – making a wish come true this festive season. At Insight Data we regularly take part in fundraising events and raise money for good causes, … Continue reading
Insight Data lifts the lid on PVCu fabrication with new in-depth market review
Insight Data, the industry’s trusted provider of prospect data and market intelligence has released a thorough review of the PVCu fabrication market. The comprehensive overview leaves no stone unturned to provide an accurate snapshot of the current state of the … Continue reading
2019 round-up; Industry changing at rapid rate
The last 18 months have seen the biggest ever change in the window, door and conservatory industry. Jade Greenhow, Operations Director of award-winning specialist data supplier Insight Data, revealed the facts and figures that point to an industry evolving and … Continue reading
Christmas opening times 2019
Insight Data, the leading provider of prospect marketing data for the construction and fenestration industries have an announcement regarding our operational times over the Christmas period. We will shut down from 4pm on the 20th of December 2019 until 8:30 … Continue reading
Industry experiences highest rate of change – is your data up to scratch?
It will come as no surprise to those within the industry to hear that we’ve seen a rapid rise in M&A activity in recent years. For some businesses, it has proven to be a fast-track way to scale up, enter … Continue reading
The Glazing Summit returns in October 2020
The 2020 Glazing Summit will take place on Thursday, October 8 at Edgbaston Stadium and Conference Centre. After the huge success of this year’s Summit in September at the same venue, organisers Purplex, alongside sister company Insight Data, have announced … Continue reading
Upgrades continue for Insight Data’s popular email marketing platform
Operations Director, Jade Greenhow recently spoke with GGP Magazine to discuss the latest developments made to STEM, Salestracker’s in-built email marketing platform, and why businesses should be utilising this platform to build and send email campaigns. The launch of STEM … Continue reading
What is Live CRM and why should you be using it?
There are plenty of reasons why Salestracker CRM is useful to your company. We have outlined what a CRM is and just a few of the most important reasons why Salestracker CRM is useful to you and your business. What … Continue reading
Insight Data’s Architects Database hits 20,000 email address milestone
Following increasing demand for the dataset, the team at Insight Data have strengthened one of their most popular databases. Their nationwide database of architects has now surpassed a remarkable 20,000 email addresses. Providing real-time information on architect firms and solo … Continue reading
Industry bowled over by The Glazing Summit 2019
Insight Data, the industry’s leading data specialists are celebrating the success of The Glazing Summit 2019. Following last year’s inaugural event, The Glazing Summit made a triumphant return, as 350 business owners and directors descended on Edgbaston Stadium to discuss … Continue reading
New appointment at Insight Data strengthens business development team
With increasing demand for their range of services, Insight Data, the industry’s leading data specialists have bolstered their expert team with a new appointment. Carley Fisher joins the Insight Data team as their new Business Development Executive. In her new … Continue reading
Why choose Insight Data as your data supplier?
In today’s data driven world, it is essential to have the most up to date, verified data for your marketing communications. Why waste money targeting companies who have moved, ceased trading or changed trading name. This is where Insight Data … Continue reading
