GDPR compliant Direct Mail service from Inisght Data
“Quality direct mail can generate up to 10 times more response than mass marketing.” But who has the time or resources to spend hours printing letters, stuffing envelopes and affixing labels? With the introduction of GDPR this May also saw … Continue reading
Continued success sees Insight Data’s Jade Greenhow become new Operations Director
Following a momentous 12 months which saw a number of high-profile customer appointments, the smooth transition to GDPR and the resounding success of the Glazing Summit, Insight Data’s General Manager Jade Greenhow has now become the firm’s Operations Director. Jade … Continue reading
Insight Data at your assistance with GDPR Survival Guides
With much confusion and mis-information surrounding GDPR – the new wide-spanning European data regulations which came into force this month, industry data specialists Insight Data have created a comprehensive GDPR Survival Guide. The in-depth guide – which is free to … Continue reading
Glazing Summit attracts 400 industry leaders
The inaugural Glazing Summit conference was held on 22nd May and was attended by 400 business leaders from across the glass and glazing industry. The conference had 9 sessions including key-note speakers and panel discussions featuring some of the industry’s … Continue reading
GJB Window Systems calls on Insight Data’s GDPR expertise for customer conference
GJB Window Systems, one of the UK’s largest Eurocell fabricators recently called on industry data specialists Insight Data, to provide their expert advice and knowledge on GDPR for their customer conference. Insight’s General Manager Jade Greenhow and Operations Manager Alex … Continue reading
SupaLite celebrates telesales success with Insight Data
One of the UK’s leading tiled roof manufacturers, SupaLite has seen incredible success from their telesales campaign, conducted by industry data specialists Insight Data. Preston-based SupaLite, which specialises in lightweight replacement tiled roof systems for both conservatories and orangeries, joined … Continue reading
Housebuilding is BACK, is your business missing out?
Jade Greenhow, Insight Data’s General Manager recently wrote an open letter to the industry’s editors on the return of UK housebuilding, and the opportunities it presents to pro-active businesses in the glazing industry. Whilst it’s long been said that the … Continue reading
Is GDPR the new Y2k?
The new regulation comes into force on May 25th. Senior managers across the UK are reacting to the new data regulations coming into force on 25th May, many of them implementing new policies that could damage their business in a … Continue reading
First speakers announced for The Glazing Summit
The first line-up of speakers have been announced for the Glazing Summit, the major industry conference organised by Purplex Marketing and Insight Data. A line-up of industry speakers and panellists include David Leng, CEO of Customade Group, Sean Parnaby of … Continue reading
CORGI Fenestration joins The Glazing Summit as its newest sponsor
The Glazing Summit, the must-attend industry event for senior leaders and business owners has announced CORGI Fenestration as the latest sponsor of this year’s high-profile event. Celebrating its first year in the glass and glazing industry, CORGI Fenestration has quickly … Continue reading
Introducing heatmaps – STEM’s latest update
This month sees the latest feature to be added to the email marking platform – STEM. The new heatmap feature will be introduced and available for all new and existing STEM users. What are heatmaps? A heatmap is a visual … Continue reading
Top Gear test track to be levelled to make way for 1,800 homes
After many years of debate and speculation, the Government has finally approved plans to demolish Dunsfold Park Aerodrome – the home of BBC’s Top Gear, to make way for a large-scale housing development. The controversial plans – personally approved by … Continue reading
Beware of GDPR consultants, warns Insight Data
May 25th sees a new EU Regulation come into force, the General Data Protection Regulation, and it’s already causing confusion and panic within the business community. An army of consultants, advisors and groups have jumped on the band wagon, organising … Continue reading
Fabrication experts Consort gear for growth with Insight Data partnership
Consort, one of the UK’s largest and most respected PVCu fabricators has bolstered its sales and marketing strategies by partnering with industry data specialists Insight Data. The Nottinghamshire-firm, which has been supplying trade customers nationwide for well-over four decades, will … Continue reading
How can you effectively mobilise your sales team?
In a rapidly changing, highly-competitive market, it’s never been harder for field-based sales teams to prospect effectively. Almost every day, businesses change hands, move or even close down, making it incredibly challenging for salespeople to target potential new customers. The … Continue reading
The 2018 Glazing Summit rundown
The 2018 Gazing Summit brings together industry leaders for a one day conference from across the industry. Converging at The St Johns Hotel near Birmingham, A line-up of experts will discuss the future of the industry as opportunities and threats emerge. … Continue reading
The Dirty Side of Data
Recent developments within the data industry, particularly for the London-based political consulting firm, Cambridge Analytica cast a dark cloud over data companies. The Information Commissioner (The ICO) is set to apply for a warrant to search the offices of the … Continue reading
Long standing Insight colleague celebrates 7-year anniversary.
The UK’s leading provider of CRM software and marketing information for the fenestration and construction industries, Insight Data is celebrating one of their colleagues seventh-year of service. Kirsty Winter, who joined Insight Data back in 2011 as a Telephone Researcher … Continue reading
Korniche brings lantern revolution to The Glazing Summit as its newest sponsor
The Glazing Summit, the high-profile conference for business owners and leaders from across the industry, has announced revolutionary aluminium lantern brand Korniche as the newest sponsor of this year’s landmark event. Launched at The FIT Show 2016, Korniche quickly rose … Continue reading
Government commits £45M of funding to kick-start UK housebuilding
Housing and Planning Minister, Dominic Raab has announced a £45 million cash injection into key community projects across the country, helping to facilitate the building of thousands of new homes. The funding – allocated by central government to help boost … Continue reading
