The Insight Difference
Working Smarter not Harder When businesses look for a partner to work with when they wish to focus on improving marketing reach or are wanting to sustain client success, it can be a difficult and confusing process. Many business … Continue reading
Making Data Your Fuel For Growth
With so much data available to you, knowing how to make data work for your business, create sustainable growth and maximise opportunities, can really transform your goals. By taking steps between collecting information and reaching profitable outcomes, businesses can easily … Continue reading
Key Characteristics of Accurate Data
If you are asking if your data is accurate, you must measure the value of the information you have collected. When sending out an email campaign, are you getting lots of bouncebacks? When you send your brochures out to your … Continue reading
Make Data The Most Important Part of Your Marketing Mix
Marketing is there to help you maximise your brand and profits, so why is it that data is always the last thing you think about when it comes to marketing? Jade Greenhow, Insight Data’s Operations Director, discusses why data should … Continue reading
Time to target Main Contractors and House Builders as Insight Data hits over 5,500 unique email addresses across the UK.
Following increasing demand for the dataset, the team at Insight Data have strengthened one of their most popular databases. Their nationwide database of Main Contractors and House Builders has now surpassed a remarkable 5,500 unique email addresses. Providing real-time information … Continue reading
Meet our Newest Team Members
As we look forward to a brighter 2021 and continue to focus on supporting our existing customers, the Insight team have recently made four key team appointments. These vital team members will continue to improve our offerings, products and services … Continue reading
Data: At the heart of everything we do
As the industry’s leading provider of marketing and sales intelligence and tools, data is at the heart of everything we do and that includes gaining regular feedback from our customers. Understanding how our services, products and solutions impact our customers, … Continue reading
“Generation rent to generation buy”? Or will it be “Generation buy now, lose out later”?
As the Chancellor of the Exchequer, Rishi Sunak reveals this year’s budget, a bold announcement of 95% mortgages was introduced to help keep the property market a float and give first-time buyers a realistic opportunity to jump onto the property … Continue reading
Npower app attack a stark reminder on how important it is to keep personal information safe.
Npower, a well-known energy supplier, has been forced into shutting down its mobile app after a data breach exposed customer personal and financial information. The firm has yet to reveal how many accounts have been hacked but have confirmed that … Continue reading
Insight Data: It’s not all about increasing sales leads
Industry expert Andrew Scott discusses 6 business strategies companies can use to maximise value and profits. When most people think of Insight Data, they probably think of marketing data. Marketing data can be a powerful tool when used correctly, and … Continue reading
Christmas Opening Times 2020
Insight Data, the leading provider of prospect marketing data for the construction and fenestration industries have an announcement regarding our operational times over the Christmas period. We will shut down from 4pm on the 23rd of December 2020 until 8:30 … Continue reading
UK installers switch to new fabricators en-masse in 2020
An astonishing 23% of window and door installers in the UK have switched PVCu fabricators since March 2020. Based on a survey Insight Data carried out in October 2020, we estimate that almost a quarter of 7,825 PVCu installers have … Continue reading
Why email marketing is an essential part of your 2021 marketing plan
At Insight Data, we are currently preparing to launch a range of new email marketing packages. Due to a huge surge in demand for email marketing this year, we are extending our email marketing packages to a wide range of … Continue reading
Sean Payne Celebrating 10 years with Insight Data
Sean Payne, Insight Data’s lead software developer, celebrates his 10 year anniversary with Insight Data. Here he looks back over the last 10 years and explains how Insight Data has grown and evolved. There were 12 of us when I … Continue reading
Achieving business success from home: harnessing digital tools
Kirsty Winter, Insight Data’s partnerships manager explains why Salestracker could help your business navigate challenges posed by several local restriction challenges in 2021. We are hearing more and more from our customers that Salestracker, our innovative sales and marketing CRM platform, is helping them to navigate difficult challenges posed by … Continue reading
Construction sector ripe marketing opportunity
Is the construction sector a ‘now’ opportunity for businesses hoping to market their services or products? Here, Alex Tremlett, Insight Data’s resident construction industry expert looks at why this might be the case. 2020 has been a strange year for the … Continue reading
‘Grow your business’ secrets in a pandemic crisis
It’s a strange time if you work in construction or fenestration. Construction and fenestration businesses are currently experiencing a confusing mix of boom or bust fortunes. Construction has seen the most employees of any industry coming back to work after being furloughed. The Fenestration industry has experienced record … Continue reading
Get more value from your prospect data part 1: Prospect lists and online ads
Have you exhausted your prospect data lists? Are you searching for fresh ways to reach potential new customers with the contacts on that list? You’ve come to the right place. The answer to your problem may be surprising to you. Look no further than the humble prospect … Continue reading
UK construction industry not at risk from pivoting at-risk businesses
It has recently been revealed that John Lewis are planning to diversify into house building. Several online articles quote that the High street retailer is predicting that this new revenue stream will account for 40% of their future profits. It is reported that they plan to capitalise on the current demand for rental properties by expanding … Continue reading
UK house buyers set to spend £330 million on repair, maintenance and improvements in next 6 months
UK Gov Chancellor Rishi Sunak’s recent claim that a third of Brits are planning to spend savings from the stamp duty tax holiday on home improvements and renovations, suggests that over £330M will be spent on RMI products and services over the next 6 months in the UK. This could … Continue reading
