Why You Should Be Using Prospect Marketing Data

Are your normal marketing avenues producing less leads?

This could be because your product life cycle is simply changing or the fact that you have exhausted the way you currently market your services and/or products. Using repetitive marketing techniques and platforms over a long period of time can cause them to become mundane and ineffective.

Prospect marketing data is cost-effective and essential. A proactive period might be required to increase lead generation; marketing data can give you the information and opportunity that you require to increase your sales output.

Is Competition Increasing Within Your Industry?

Competition within any industry is fierce but within the construction and fenestration industry it’s on another level. Competition can increase at an alarming rate. You can’t control or predict what your competitors are going to do and therefore you must stay one step ahead.

Using prospect marketing data can help you to target companies using virtually any criteria and tailor campaigns specifically to target niche segments and individuals. Highly targeted marketing will produce exceptional results and increase lead generation keeping you ahead of your competitors.

You want to stand out and be noticed but you don’t know how?

Become a Rose Between Two Thorns

Extend your marketing channels; reach out to your audience through more than one marketing platform, get in front of them at every opportunity and you will always come to mind when they need the products/services that you provide.

Fully comprehensive detailed prospect marketing lists will provide you with email addresses, phone numbers and company addresses, allowing you to market in multiple ways. Send out a direct mail followed by an e-shot and finish up with a telesales call which will place you firmly in the prospect’s mind. Even if they don’t want or need your product right now, you know when they do you will be the first people they contact.

Prospect marketing data is powerful, effective and an excellent way to increase lead generation and customer acquisition.

Insight Data are the leading prospect marketing data specialists for the fenestration and construction industry, with over of 10 years of experience under our belt and marketing data that has proven its worth by getting results time and time again. We can help you today.

For more information on our databases call 01934 808293 or email hello@insightdata.co.uk