Insight Data, the prospect marketing data supplier for the construction and fenestration industry and creators of Salestracker, the live database CRM system, have added a new feature to ensure their clients can store even more information about their key contacts.

Contact customisation allows for detailed information to be stored about a key contact. With the ability to add up to 6 fully customisable sections (each containing up to 3 fields) you can now save information such as direct phone numbers, personal social media accounts, notes and alternative contact details. All information stored is fully downloadable through the export button so all the data you possess can be seen through a CSV spreadsheet as well as via Salestracker.

Jade Greenhow, Operations Manager commented; “Contact customisation is an excellent addition to Salestracker. It will give our clients the opportunity to keep more detailed information about the key contacts they are dealing with, as well as adding any new contacts to the system that aren’t already on there. This is an exceptional tool as it can allow companies to segment contacts in multiple ways, for example they could segment a contact on the influence they have within their business, meaning they can go straight to the top key contact rather than going through multiple gate keepers or lower-level employees.”

Contact Customisation Feature

Salestracker provides users with up to 52,000 potential new trade and commercial customers with over 63,000 verified email addresses. It is the only database that provides the industry with real-time marketing data for better response rates on direct marketing and lead generation.

The latest version has several new features including financial data, credit ratings and contact customisation provided as standard. In addition to targeting companies by business sector and business type, users can now select potential customers by credit rating, saving considerable time and money on their marketing activity.

To have a demo of Salestracker or for more information, call Insight on 01934 808293 or email hello@insightdata.co.uk