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The Insight Database and opt-outs

Insight Data collects and processes data about businesses in the UK and Ireland. The information we collect is collated and used by thousands of people across a wide variety of organisations that access this data for a range of market intelligence, appending, research and marketing services.

We collect business information, not consumer data that is governed by the Data Protection Act 1998.

The information we collect is from publically available sources, such as websites, publications or freely available information, by subscription to paid-for services such as credit reference agencies, by working with affiliates and through market research and by telephone call to request information. Millions of items of information are fed into the Insight databases and processed.

Typical use of the data can include;

  • Analysis and market research across industry, business and market sectors
  • Circulation lists for trade magazines and publications
  • Use by industry bodies, authorities and associations
  • Industry news about events, legislation and trade shows/exhibitions
  • Marketing communications about products and services

Opt Out

Your business details will exist on many databases and systems, from government databases, credit reference databases and business listing databases such as directories.

Insight Data does not remove individual companies from its central database as this is public information. Even if we did, because a high volume of new business data is streamed into the database every day, the chances are a new source of data would re-populate the information.

If Insight Data Ltd sends you marketing communications messages about our own range of products and services, we will always provide an ‘unsubscribe’ on relevant email campaigns and we will immediately unsubscribe your business from that list. Likewise, if you wish not to receive postal communications you can ask us to remove you from our mailing list.

However, where an organisation or institution is using our data and you do not wish to receive communications from them, you must contact the organisation directly to request opt-out. We cannot do this on your behalf and we cannot force an organisation to opt your business out of communications as we have no control over their internal procedures.

It is a Best Practice for organisations to offer an opt-out and all email communications from the organisation should include an unsubscribe option and include their full contact details including postal address.

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