Demand for Insight’s database goes ‘through the roofline’

Insight Data, the leading data supplier to the building industry, has added yet more contacts to its ‘Roofline Installers’ database as the number of window installers diversifying and moving into roofline products continues to increase.

The specialist database now contains the details of 5,558* roofline installers and provides key contact information such as addresses, phone numbers, email addresses, fax number and even which roofline systems the installer prefers to use.

Following news of the databases growth, the number of subscribers has sharply increased as major suppliers look to capitalise on this powerful prospecting tool win new trade customers.

Sonia Punter, Sales Manager at Insight Data explains:

“Volumes are down in the construction industry as a whole and many builders and window installers are diversifying and installing roofline simply to keep work ticking over. Insight’s in-house research team have been closely monitoring this trend and we have boosted our roofline database as a result. Many suppliers of roofline products have taken a keen interest in this trend and the number of subscribers has surged in recent months.”

To access the roofline database, clients simply log on to Salestracker, Insight’s online prospect database software, before instantly creating contact lists, direct mail lists, email lists or telesales lists for salespeople to follow up. Salestracker allows clients to track prospects, manage leads and drive sales activity, while the web-based format enables users and managers to log-on from any location with internet access.

“The roofline database is growing in popularity and with more companies deciding to diversify and install roofline, we anticipate numbers on the database will continue to grow” Sonia concludes.

*Correct at time of going to print

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