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“Rising interest rates could be perilous for many businesses” – Insight Data

For businesses borrowing from banks, there is cause for concern across the nation as rising interest rates make repaying loans a tough ask.

Unlike fixed-rate mortgages, business loans are subject to changes in rates, reflecting the market’s current position.

This means that The Bank of England’s move to raise interest rates from 1.75% to 2.25% in September has prompted a worrying response, with many suggesting UK may already be in a recession.

Insight Data’s Operations Manager, Alex Tremlett, said: “It is a worrying move that may spook a lot of businesses, with many having to re-evaluate their business plan.

“With an increasing number of loans having been taken due to the pandemic, many companies have an obligation to pay back loans at a higher rate, affecting day-to-day spending, operations and cash flow.”

“Prepare for all eventualities”

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With the future of the market uncertain, Alex added that investing in the right areas is vital in prolonging the profitability and sustainability of a business.

“At Insight Data we specialise in the fenestration industry, and we’ve seen first-hand how the number of installers has declined by 7.6% in just five years.

“It’s more important than ever that companies have a strong and reliable sales and marketing strategy to generate a steady stream of leads and enquiries.”

This is not only a topic that affects businesses, with consumer spending expected to drop significantly due to the move. As consumers have less disposable income due to higher payments on loans and mortgages, spending decreases.

“A mix of higher interest rates and a drop in revenue could combine for the perfect storm,” added Alex.

“One of the best ways to overcome uncertainty is to be prepared for all eventualities, even those that may benefit the sector further down the line.

“Accessing the most up-to-date and relevant market research is key, and with the right prospecting database in place, a company is guaranteed to get results.”

Using Salestracker to secure future prospects

Insight Data is one of the UK’s leading business-to-business data providers who specialise in the fenestration and wider construction sector. Its unique database enables companies to create target the audiences that want their product, meaning marketing campaigns run at a much more successful rate.

Saving money, time and labour, Salestracker has over 700 users, including some of the UK’s industry-leading building product suppliers.

Insight has a team of dedicated researchers that keep our database full of relevant details on each company, ensuring that no clients are left chasing outdated personnel. By specialising in niche sectors, we can continuously update, verify, and manage our prospect database more often than any other marketing data provider.

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Origin
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Insight Data have helped us to grow our business significantly and shown us the best way to use our time and resources to make sure we’re targeting the right audience to get the results

Origin – Victoria Brocklesby – COO

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For over 10 years, we’ve relied on Insight Data. It’s the only genuinely dedicated database for our sector. We’ve tried other options, but Insight Data is the best. There’s nothing else that gives you the depth of information – sectors, products, contact information, credit rating – it’s got everything we need

Epwin – Gerald Allen – Head of Marketing

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Insight Data’s platform is easy to navigate, offers the most comprehensive information, provides excellent support, and has helped us increase our customer base by 50%.

TuffX. Andy Hayes – Sales Manager

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Insight Data were extremely professional and helpful along every step of the process. The results we received were better than anything we could have expected with numerous new customers coming on board.

Texecom

Dekko
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We needed a CRM package that was geared to our industry and was easy to use. There are a lot of companies out there but Insight Data’s Salestracker seemed to offer everything we needed.

Dekko Window Systems Limited

Milwood Group
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We were hugely impressed with Insight’s professionalism and comprehensive industry knowledge. Whether it was their telesales team, copywriters or graphic designers, we were safe in the knowledge that they understood what we do, who we want to target and what our products can offer them. We are delighted with what has been achieved so far and we look forward to working further with Insight Data moving forward.

Mark Wood, Managing Director of The Milwood Group