60,000 new sales leads for the window industry

For those that aren’t familiar with Insight Data and what we do let us take a moment to introduce ourselves. Insight is the leading supplier of prospect data and direct marketing services for the window, conservatory and building industry. Headed … Continue reading

Five Golden Rules…

Focusing on new business is high on the agenda for most suppliers, yet finding new trade customers isn’t as difficult – or expensive – as you may think. In the last few years, specialist companies have emerged providing in-depth market … Continue reading

Salestracker gets Document Vault

Insight Data has announced a major new development for Salestracker, the world’s first web-based prospect software for the home improvement industry with over 60,000 records. The Document Vault is an App that allows users to attach documents, such as visit … Continue reading

Imitation is sincerest form of flattery

Imitation is the sincerest form of flattery. But is it hurting your business?    It was Charles Caleb Colton who first said “Imitation is the sincerest form of flattery” way back in the 19th Century.  Yet, it seems to be … Continue reading

Insightful database marketing from Window Widgets

Window Widgets, the supplier of specialist products for the glazing industry, is one company who recognise the benefit of database marketing. After seven years using another data supplier, the Gloucester-based company signed up to Salestracker – the world’s first online … Continue reading

Online prospect database grows up

In March’s issue of Windows Active magazine, Insight Data’s I.T Manager Matthew Stone was interviewed to discover how the new version of Salestracker helps companies find and win new customers. Below is the interview in its entirety. Back in 2008 Insight … Continue reading

What happens if you don’t use high quality data?

Direct mail has increased 137% in the last ten years yet according to a recent study by the Direct Marketing Association – the leading authority in direct marketing – the percentage of people binning direct mail has risen from 63% … Continue reading

£Billion commercial market opens up

Insight has launched a new database to help forward-thinking companies take advantage of the commercial market. The database contains details of more than 15,000 architects and specifiers in the building industry. Insight’s data manager, David Lewis, said “targeting architects earlier … Continue reading

Insight Data demolishes competition

Insight Data has become the industry’s leading supplier of prospect data following a string of awards and accreditations. Launched in 2006, Insight has rapidly established itself as the UK’s leading supplier of prospect data for the window and conservatory industry. … Continue reading

Solaglas ‘astounded’ by revolutionary window industry prospect database

Leading data providers to the window industry – Insight Data – are pleased to announce that Solaglas – the largest distributor, repairer and installer of glass systems in the UK – have signed up to SalesTracker, the world’s first online … Continue reading

SalesTracker creates £millions in new business

Salestracker, the world’s first online prospect database for the window industry, has already created millions of pounds in new business. But now a new version, launched this month is set to take the industry by storm. Users simply log on … Continue reading

The 8 weapons guaranteed to improve marketing results

Okay, so 2009 was a tough year and you need a marketing strategy that delivers results for 2010 – quickly and cost effectively. This articles delivers! Continue reading

New Salestracker set to revolutionise window industry

  Excitement builds as Insight Data announce the launch of the new Salestracker After a year of development the wait is finally over. Insight Data has announced the launch of their new online fabricator and installer prospect database, turning the … Continue reading